About the Author

Who is Robyn
Robyn Braley is committed to helping Rotarians grow their clubs to become better equipped to help people who need help. He has led two club teams that were awarded RI PR Awards and served as the District 5360 PR Chair. He has been a Rotarian since 1999.

Rotary Speaker
Robyn draws from his experience as a Rotarian and as a Communications Professional to share ways to more effectively tell the Rotary story to your community. He starts by asking the questions, "Is your club ready to grow, and why does it matter?" The ultimate focus is on attracting new members.

He is available to speak at District Conferences and Rotary leadership training institutes. Content also applies to other not-for-profit organizations.

Free Content for #Rotary and NFP Use
Please use any posts for Rotary District or club Newsletters. Include the profile at the bottom of each article, Robyn's headshot and a link to this blogsite. Let him know and he'll promote it to his social media followers.

Contact him at robyn@unimarkcreative.com

Wednesday, 3 May 2017

Lights, Camera, Action! Tips for Shooting Service Club Videos Using Your Phone

Written by Robyn T. Braley



News flash! Video is a highly effective way to tell your story and build your service club’s brand. Why? It is the next best thing to being there. You can look viewers in the eye and speak directly to them. 


Video connects at an emotional level. Sound mixes with moving visuals to create a sensory environment that stimulates viewers.

Anyone with basic knowledge can shoot a short video, edit it, and upload it for the world to see. All from their phone!

With a little more knowledge, it can be done well. Videos add tremendous value to your social media content arsenal. They are also useful for live group or one-on-one presentations.

The online use of videos began when they were embedded into websites! Soon after YouTube came onto scene as a standalone social media platform. A tsunami of use soon spread as other social media platforms developed video capability.